White on White

Champion Paper’s Imagination 26 is a visual vocabulary of the word “white,” and examines its multiple meanings.
 
This award-winning minimalist publication explores the multiplicity of printing and finishing techniques within a conceptual framework. As a visual story, it utilizes the power of positive and negative space to create dynamic tension on the page. Odgis + Co handled the conceptualization, creative direction and production of this three-dimensional publication. Each page uses a unique paper weight and demonstrates the ways it can be designed to make printed work more dynamic and compelling. 

From 1963 to 1989 Champion Paper published The Imagination Series. These promotional brochures target designers, art directors, and printers. They showcase creative uses of paper on a diverse range of paper grades with various printing and finishing techniques. Each issue focuses on a theme which employs illustrations, photography, graphics, historical facts and anecdotes. There are 26 books in total. Imagination 26, White on White, is the last in the series. Janet was the only woman to have this honor.